Maslow's demand thinking model
2024-08-27 10:18:15 0 Report
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Outline/Content
Jewelry products
High-level requirements
Insight into market demand
Love and Belonging
Each model is a methodology
Self-actualization
Team member management
SafetyHealthPropertyEmployment
Self-esteem Confidence Achievement Respect
12 Maslow's Hierarchy of Needs Thinking Model
Meet the most basic requirements and maintain individual survival
Give full play to your own potential and realize your own ideals
Schedule
Security requirements
Physiological needs
Realize your dreams Unleash your potential Creativity Morality
The price consumers are willing to pay = the satisfaction gainedAnd provide different product values for customers with different demand levels.
Fair competition
Missing needs
Insight into others' behavior
Build emotional connections and belong to a certain group and enjoy status
Affirmation of self-worth and respect and recognition from others
EmotionBelongingFamilyFriendship
Respect needs
Basic requirements
Pay rise
Growth needs
Quality and safety products
Affiliation
Application scenario
Identity products
Model Structure Derivation
Paint the big cake
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