Product Manager-User Analysis Framework

This mind map provides a comprehensive framework for Product Managers to conduct in-depth user analysis. Key areas include: - **User Behavior Trends and Data Analysis**: Techniques for scheduling the collection of users' potential behavioral characteristics to understand their actions and preferences. - **User Certainty Analysis**: Insights into user goals, expectations, immediate satisfaction, and trading tendencies during service hours to gauge user certainty and engagement. - **User Empathy Analysis**: Examination of user emotions (joy, fear, displeasure, anger), subconscious motivations, and collective personality traits to foster empathy and better user understanding. - **User Persona Determination Analysis**: Detailed persona sets, such as 'Sheep and Grassland' and 'Great Ming,' categorize users into distinct groups like the first user, lead sheep (influencers), and B-side business payers, helping tailor strategies to different user needs. - **User Word-of-Mouth Survey**: Methods for conducting accurate word-of-mouth surveys to gather reliable data on user opinions and experiences. - **Analysis of User Experience Hierarchy**: A layered approach to user experience, covering perception (UI design), role framework (website structure), resource structure (friends and enemies identification), circle of competence (specific actions and certainty), and strategic presence (product goals and user reliance). - **User Experience Mapping**: Mapping user goals, expectations, engagement touchpoints, usage paths, and emotional curves to enhance service delivery and user satisfaction. - **Service User Blueprint Peak Analysis**: Strategies to provide core user experiences within cost constraints, ensuring service reliability and user goal clarity through well-designed paths and reasonable service thresholds. Implementing these structured analysis techniques can significantly improve user understanding, satisfaction, and overall product success.